JOIN HARLEY-DAVIDSON® IN ITS FIRST EVER VIRTUAL HARLEY OWNERS GROUP RALLY FOR ITS KEY ASIAN MARKETS

• Hosted by Harley-Davidson Asia Emerging Markets (AEM), the virtual rally aims to bring riders across the region together through an exciting lineup of activities

Harley-Davidson Motor Company invites riding enthusiasts to kickstart the year with its first ever virtual Harley Owners Group (H.O.G^®) rally in Asia Emerging Markets region. A gathering of Harley-Davidson owners that bonds the community together through passion, identity and brand loyalty, the rally is scheduled on the 8^th January 2021 from 6.00-7.00PM SGT (GMT +8) with exciting activities lined up for all. Hosted by Harley-Davidson Asia Emerging Markets, the virtual rally will be broadcasted live on Harley-Davidson’s Facebook Page (@harleydavidsonasia) from Singapore.

“The rally is our commitment to our riders to celebrate the community and their shared passion for adventure. This year is no exception despite the physical distance. Now more than ever, we areshowcasing this sense of community and inviting riders across Asia to join us in our first ever virtual rally which will also be our biggest, involving riders across the region who are all bonded by their love for two-wheels,” said Mr. Sajeev Rajasekharan, Managing Director, Harley-Davidson, Asia Emerging Markets & India.

The rally will be represented by H.O.G.™ members and chapters from Singapore, Vietnam, Taiwan, South Korea, Hong Kong, Philippines, Indonesia, Malaysia and Thailand.

An immersive and exciting virtual rally programme

Look out for exciting addresses from Harley-Davidson’s leadership including Sajeev Rajasekharan, Managing Director of Asia Emerging Markets & India, Harley-Davidson. Passionate riders from the H.O.G^® community who will be able to share more about their passion for adventure and what it means to be a member of this community. Finally, during the H.O.G^® insider segment, tune in to gain exclusive knowledge on upcoming launches and exciting plans in the pipeline.

Learn about what Harley-Davidson has in store for 2021, plus a custom bike competition will also be hosted where the audience can vote for their favourite custom bike by our creative Harley-Davidson owners. A trivia segment will also allow participants to win attractive prizes.

With music being an indispensable part of the H.O.G^® experience, two exciting musical performances await, including acts from Singaporean duo Jack & Rai as well as popular Thai Rockabilly band, TRIX ‘O’TREAT. 

H.O.G. members that attend the rally will receive an exclusive 1^st Virtual H.O.G^® rally patch if they register during the live stream. All viewers who register will receive a voucher from Harley-Davidson for 5% off selected Merchandise at all Authorized Harley-Davidson dealerships in the AEM region.

-END-

About Harley-Davidson Motor Company

Harley-Davidson, Inc. is the parent company of Harley-Davidson Motor Company and Harley-Davidson Financial Services. Our vision: Building our legend and leading our industry through innovation, evolution and emotion. Our mission: More than building machines, we stand for the timeless pursuit of adventure. Freedom for the soul. Since 1903, Harley-Davidson has defined motorcycle culture with an expanding range of leading-edge, distinctive and customizable motorcycles in addition to riding experiences and exceptional motorcycle accessories, riding gear and apparel. Harley-Davidson Financial Services provides financing, insurance and other programs to help get Harley-Davidson riders on the road. Learn more at www.harley-davidson.com.