Komine recently revealed its highly anticipated 2023 motorcycle gear collection during an impressive event held at Motormarket in Eton City Square, Santa Rosa, Laguna. The launch centered around the theme of “Safety and Innovation” and drew the attention of both the motoring media and various influencers.
Adding prestige to the occasion, Ms. Yeom Bonggyeong, Komine’s Manager of International Sales and Export, enthused about the brand’s extensive history within the motorcycle industry. In addition, Mr. Achiha Naoya, the CEO of Komine, took the stage to introduce the remarkable 2023 Komine Collection. Mr. Naoya highlighted the comprehensive research conducted by Komine on motorcycle accidents, a significant influence in designing their latest collection, with a strong emphasis on injury mitigation.
Recognizing the paramount importance of safety in motowear, Mr. Naoya, being a motorcycle owner himself, aimed to achieve the perfect harmony between safety and style. He emphasized the necessity for motorcycle apparel to prioritize safety without compromising on fashion and convenience.
📸 by: Gilbert Chao
At the event, both Mr. Naoya and Ms. Bongyyeong showcased Komine’s innovative smartphone-powered anti-counterfeit technology. Customers can easily verify the authenticity of any Komine product by using their smartphone’s camera app to scan the large brand tag, displaying a faint “OK” mark if genuine.
Mr. Naoya expressed his vision of motorcycle wear being not only safe but also stylish enough to be confidently worn anywhere, at any occasion.
The much-awaited 2023 Komine Collection is now available at various MotoWorld, MotoMarket, and MotoStyle branches nationwide.
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