Ford Island Conquest Kicks Off Luzon Leg in Pampanga on October 4-6

MANILA, Philippines, 2 October 2024 – Ford Philippines is bringing its experiential test drive roadshow, the Ford Island Conquest (FIC), to Luzon for the first time this year, with a stop in Pampanga from October 4-6, 2024.

Held at SM City Pampanga, the event will showcase an in-mall display of the Ford Territory, Ford Everest, Ford Ranger, and the newly launched Ford Bronco. Attendees can also test drive the Territory, Everest, and Ranger on both on-road routes and a specially designed track to experience the vehicles’ comfort, ride handling, braking, and advanced driver-assist features.

“We’re thrilled to return to the Culinary Capital of the Philippines with the Ford Island Conquest. We’ve consistently received great feedback from customers and car enthusiasts in Pampanga and neighboring areas,” says Mike Breen, managing director of Ford Philippines. “Beyond the opportunity to see and drive our vehicles, attendees can take advantage of exclusive offers from Ford and our dealer partner, the Laus Group of Companies.”

Customers who test drive a Ford vehicle at the event will receive a P5,000 discount on a vehicle purchase. Those who reserve a vehicle on the spot will get an automatic P20,000 cash discount and a chance to win up to P100,000 cash through the Pick-a-Prize promotions. Additional prizes include cash discounts ranging from P10,000 to P50,000, an accessories pack, director’s chair, air purifier, dash camera, fuel vouchers, and premium bags.

The FIC at SM City Pampanga is open to the public from 10:00 AM to 10:00 PM, with free admission for all.