Nissan Road Safety Advocacy

  • Nissan conducts annual road safety event

As part of the company’s ongoing commitment to create a zero fatality society, Nissan recently conducted a Road Safety Advocacy event for its corporate customers in the Philippines in Filinvest Tent, Alabang, Muntinlupa City.

Through lectures and practical driving exercises, participants learned about proper vehicle handling, road courtesy, situational awareness, knowledge of local traffic rules, road signs and basic vehicle knowledge.

Metro Manila Development Authority Assistant Secretary and spokesperson Celine Pialago graced the event as the guest speaker. She delivered a short talk on government programs on traffic discipline and safety, and engaged the participants in a question-and-answer session.

The Road Safety Advocacy is part of the company’s vision of a society with virtually zero fatalities in avoidable traffic accidents.

“Nissan’s zero fatality mindset is an important part of our mission to enrich people’s lives and the way we do business with our customers. Road safety is a guiding principle in developing Nissan Intelligent Mobility features in our products, and it is also a way for us to engage communities through events like this,” said Atsushi Najima, president and management director for Nissan in the Philippines.

Started in 2016, the Nissan’s road safety advocacy event is conducted annually with the support of Nissan dealers.

About Nissan Philippines, Inc.

Nissan Philippines, Inc. (NPI) is the sole national sales company of Nissan in the Philippines. Since it began operations in 2014, NPI has become one of the fastest growing automotive companies in the Philippines, closing Fiscal Year 2018 with a 58% growth versus the previous Fiscal Year.

NPI is committed to delivering Innovation that Excites to the Philippines market, through the introduction of new and exciting vehicles, innovative customer programs, and excellent customer service.

For more information on our products and services, visit our website at nissan.ph.